Global PR & Communications Manager

Your Purpose

Explora Journeys is a vibrant, cosmopolitan, European luxury brand, imagined in the heart of Swiss hospitality in Geneva. Leveraging our parent company MSC Group’s hundreds of years of maritime expertise, our fleet of six luxury ships (four currently in the pipeline) are being built and designed in a totally different and unique way that will transform and redefine the cruise experience, creating a category of its own, appealing to the next generation of luxury travellers. 

An exciting opportunity exists for a talented PR Professional to join our newly created luxury travel brand Explora Journeys and to develop holistic PR and Communication campaigns to raise awareness and promote Explora Journeys to global media. This role is based in the office out of our Headquarters in Geneva.

Your Impact

• Work alongside the Global Head of PR and support in co-creating the global PR strategy;
• Develop and deliver impactful PR campaigns focusing on promoting the brand, the product, the destinations we visit, and partnerships;
• Lead the development of PR Tool Kits including all materials within given deadline (press releases, press kits, quotes, talking points, presentation, scripts and picture/video materials);
• Manage the media reporting for Explora Journeys and competitor brands on a weekly and monthly base;
• Build and own relationships with key journalists and industry influencers;
• Be key contact for all trade and industry media related topics and media outlets;
• Closely collaborate with local PR Managers and agencies in key markets;
• In collaboration with the Head of PR and Sr. Management create engaging content for all internal channels;
• Work closely with in-house teams & external agencies to plan, organize and deliver media events and experiences either as dedicated events or as part of wider company events, partner events or trade shows;
• Work closely with Head of PR and Groups Communications on crisis communication efforts and support reputation management as needed.
• Monitor and manage budget of all PR tool kits and pre-defined PR projects.

Your Journey so far

• You have minimum of 5 years’ experience in Brand & Product PR or Corporate Communications;
• Luxury background is preferred, cruise industry or luxury hospitality/travel is an additional plus.

Your Essentials

• You have solid PR skills and are extremely copy writing/editing savvy;
• A proven track record of developing and running impactful consumer campaigns;
• Solid relationships within global luxury and lifestyle media, industry (trade, cruise) media is a plus;
• You have knowledge of media analyzing systems and apply them in your daily work;
• You are structured and well organized;
• You work collaboratively and establish constructive professional relationships within the organization;
• You have ability to easily move from strategic thinking to operative tasks with strong respect for deadlines;
• Someone who will thrive in an organization with a start-up mentality who can operate in fast-paced and dynamic environments;
• Fluent in English, knowledge of any other European language a plus;
• Degree in Communications, Marketing or any related fields;
• The role requires travel for events & media meetings.